Are you a stat junkie?
admin on July 19th, 2008
Statistics Overload can waste valuable time!
If you are similar to fellow bloggers, at some point you start obsessing over stats such as click-through-rate (CTR), Cost per thousand impressions (CPM) and the all important clicks and revenue. I often checked these stats upwards of 30 times a day just waiting for them to increment while inducing artificial and self-imposed stress in the process. I wasn’t really making any adjustments or optimizations with intense interpretation of the stats, I was just looking blindly looking at numbers waiting for the # of clicks to increase. In that wasted time per week of approximately 1-2 hours, I could’ve written 3-4 good articles and most likely increased my revenue by at least 15-20%. Remember CONTENT IS KING. The more unique articles, posts and comments you have on your blog, the better the chance that it will be indexed in major search engines (Google, Yahoo, etc) and a visitor will come across it. Below is the priority list for my blog at any given time
- Write great content!
- Write more content!
- Promote Blog
- Ad Optimization
- Search Engine Optimization
- Analyze stats (ie google analytics) and make adjustments
- Blog design modifications
Don’t worry, I’ll go over these in great detail in future posts
